SRAM Campagnolo EKAR conversion kit

Just saw this.  Ratio Technologies now has a conversion kit for SRAM shifters to run Campagnolo Ekar.  I’m not quite sure why you would want this as the Campy brakes are the best there are.  Maybe of more interest is Ekar rings for 110mm cranks that go down to 34t.  

https://ratiotechnology.com/product/1x13-upgrade-kit/

https://ratiotechnology.com/product/ratio-ring-12-13-speed-5-bolt-110-bcd/